We are adapting the Euro prices to match the equivalent exchange rate of the US dollar. The new rate will be in effect on January 1st, 2023.

To preview what the prices in Euros will be, check our store and refer to the current prices in $US, or download our 2023 Pricelist.

Be sure to account for this change in pricing for projects budgeted for next year.

If you have any questions, as usual, we are just an email away.

What's new at IBC?

We hope we can see you at IBC this year, but in case you can not make it, make sure to check our IBC 2022 page to see what's new and what will be shown.

Let's meet again at IBC!

This year, after two years of absence, we'll be back in Amsterdam for the IBC Show. We'll be at the same stand as the previous years, Hall 7, at stand 7.D34. Make sure to get in touch beforehand with us to book a meeting. This is filling up quickly!

Book a meeting...

We started shipping the new GPICommander 3 USB box today. It looks identical to GPICommander 2, but it uses a new chip, and thus our software need to be updated. If you order one from now on, make sure that you use a software that is compatible with it. Read more...

We're welcoming some new products, bidding some goodbye, and giving one item a small raise...

We price our products as low as possible, but due to the events of the last couple years we are forced to raise the price on one item -- the Serial Commander -- by a small amount. View the product description for the Serial Commander here.

We have also removed the M|Family bundle products, as well as the S|44 and S|62. The S|40, S|80, and S|8R bundles are still available, though now the licenses are bundled to a single serial number, rather than on a dongle.

We have, however, added two new items to our lineup: the MovieRecorder Express to Movie Recorder 4 Crossgrade and the S|40E bundle, which includes four MovieRecorder Express licenses on a single serial number.

MovieRecorder 4 was released in 2017, and to help our customers transition to the new version from MovieRecorder 3, we'd offered an upgrade path to make that change as comfortable and affordable as possible. As many of you know, due to the global supply chain issue, our M|Family products are no longer available, and will remain unavailable for the foreseeable future.

As such, effective April 15th, 2022, the M|Family upgrade paths will no longer be available, either.

We will still maintain the MovieRecorder 3 to MovieRecorder 4 upgrade paths, including the 4-pack upgrades, so you will be able to upgrade after that date, but the M|Family upgrades did offer significant savings -- so if you own one of these products and have not yet upgraded, now's the time!

Note that the M|Family upgrades do not include OnTheAir Video Express upgrades, only MovieRecorder 3 to MovieRecorder 4.

Finally, we'll be able to meet again!

After 2 years without an "in person" trade show, we are eager at Softron to be meeting with you all. We'll be in north hall (South halls are closed this year), at booth N5031.

As we know some of you won't be able to attend, we have a webpage for NAB where we will show what's new, and show our demo workstations. Don't hesitate to check it out!

Learn More...